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All tagged technology
Iran’s programmers had to battle a suspicious state and a dismissive public to usher Iran into the digital age. Now, in the aftermath of a nationwide internet blackout, triggered in response to the recent protests, the resolve of the country’s programming community is being tested like never before.
◢ Keshmoon, an Iranian startup, connects carefully selected saffron farmers engaged in sustainable agriculture with premium consumers. The company has recently gained acclaim for its combination of ecommerce and "agritech" solutions.
◢ Starting with an initial cohort of 30 farmers in the town of Qaen in Khorasan Province, Keshmoon is encouraging a move to sustainable agriculture. The goal is to reduce water usage through means that also help the farmers improve their livelihoods.
◢ Iranian consumers already have access to the latest gadgets from the world's leading brands. What they lack are easy shopping experiences and after sales support.
◢ Global technology companies needs to go beyond marketing and brand appeal to win over Iranian consumers through customer service.
